NTU's Institute on Asian Consumer Insight holds annual Asia Business Summit
Published on : 10-Oct-2017
NTU's Institute on Asian Consumer Insight held the Asia Business Summit on 9 Oct 2017, where an expert panel from industry and academia shared how a better understanding of Asian consumers' mindsets and needs can help companies and businesses stay relevant and competitive in a volatile global economic climate. ACI also shared findings from its Pan Asian Wave Study of nearly 27,000 people across 10 key Asian markets to shed light on how consumers in Asia think. Held at the Raffles City Convention Centre, the annual event attracted about 350 participants.